Gotrade News - TSDC Bali, a craft brand from Celuk Village, Gianyar, is gaining international attention thanks to BRI's assistance through the LinkUMKM platform. These eco-friendly fashion products made from natural fibers such as ate, rattan, and pandan have seen increased demand.
The demand for these handicrafts signifies a significant opportunity in the global market. BRI's LinkUMKM support grants SMEs broader access to grow and market their products digitally.
Ni Wayan Sri Mustika Dewi, the founder of TSDC Bali, stated that their primary motivation is to offer products with emotional value for consumers. Each product is designed with the philosophy of 'a token of affection,' reflecting the artisans' loving energy towards the users.
BRI's LinkUMKM assistance has proven capable of enhancing the business capacity of small entrepreneurs. The platform provides resources such as training, community access, and better market reach.
As of late 2025, more than 14.98 million SME players have benefited from LinkUMKM. With a strong empowerment ecosystem, SMEs like TSDC Bali can conduct self-assessments and connect with larger community networks.
TSDC Bali's products, such as woven bags and wallets, have been received enthusiastically at various international exhibitions and events. The modern designs that maintain traditional weaving techniques hold a unique appeal.
BRI's initiative with LinkUMKM displays a positive impact on the development of SMEs in Indonesia. Various features like UMKM Smart and Digital Display simplify business processes and development.
For other SMEs, TSDC Bali is a successful example of leveraging technology and market access to expand their business. This collaboration is expected to continue bringing more local products to the international stage.
TSDC Bali's use of local raw materials also aligns with the global trend towards more responsible and sustainable consumption. This makes their products more relevant in today's market.
Reference:
- Liputan6, LinkUMKM BRI Bantu TSDC Bali Angkat Kerajinan Serat Alam dari Desa Celuk ke Pasar Global. Accessed on March 16, 2026
- MetroTV, Dari Desa Celuk Bali, TSDC Angkat Kerajinan Serat Alam Makin Terkenal melalui LinkUMKM BRI. Accessed on March 16, 2026
Featured Image: GPT Image 1.5
