How do I buy AppFolio, Inc. (APPF) stock?

Buying AppFolio, Inc. (APPF) stock is now easy and instant through the Gotrade app. Download the Gotrade app from the App Store or Google Play. Create an account and complete KYC. Make a deposit. Search for the code "APPF", then tap "Trade". Tap the "Buy" button. Enter the amount you want to buy. You have two options: Buy APPF by number of shares. Buy fractional shares in dollars, starting from $1. Swipe up to confirm your order, and you're done!

What is the minimum investment for APPF on Gotrade?

On Gotrade, you don't have to buy a full lot. With fractional shares, you can start investing in AppFolio, Inc. from just $1. A small budget shouldn't stop you from building a US stock portfolio.

Does AppFolio, Inc. (APPF) pay dividends?

At the moment, AppFolio, Inc. (APPF) does not pay dividends because it focuses on reinvesting profits for company growth (a growth stock). However, you can still potentially earn profit from share price increases (capital gains). Track APPF's performance via the price chart in the Gotrade app.

Is buying APPF on Gotrade safe and legal?

Gotrade is the trading name of Gotrade Securities Inc., which is registered with and supervised by the Labuan Financial Services Authority (LFSA).

What are the market hours to buy APPF?

You can place orders 24/7. Transactions will be executed when the US market (NYSE/NASDAQ) is open, from 9:30 PM to 4:00 AM WIB, or 8:30 PM to 3:00 AM WIB during Daylight Saving Time. Gotrade also provides access to pre-market and after-hours trading, so you have more flexibility and aren't limited to regular working hours. Market hours may change due to daylight saving time and holidays. In Gotrade, you can see the market status (open/closed) directly in the app.

How do I tell if APPF is expensive or cheap?

There's no single perfect answer, but common approaches include: Compare valuation (e.g., P/E, P/S) against historical averages or competitors. Review revenue and earnings growth. Check margins and cash flow. Evaluate business outlook and the company's position within its industry. You can combine fundamental analysis with an investing strategy that matches your risk profile. All of the information above can be viewed directly in the Gotrade app.

AppFolio, Inc. (APPF) Stock Price: Oct 13 Close $199.03

Latest news

Zacks Investment Research

News tone: automated (AI) classification of the article's content, not a price prediction.

About AppFolio, Inc.

AppFolio Inc provides cloud-based software solutions for the real estate industry. Its property management software offers property managers an end-to-end solution to their business needs. The group's products include cloud-based property management software (Appfolio Property Manager). Its solutions are AppFolio Property Manager Core, AppFolio Property Manager Plus, and AppFolio Property Manager Max. It also offers value-added services, such as screening, risk mitigation, and electronic payment services. Its markets are Single-Family, Multifamily, Student Housing, Affordable Housing, Community Associations, Commercial, and Investment Management. The business activity of the firm predominantly functions in the United States and it generates revenue in the form of subscription fees.

SectorTechnology

IndustrySoftware - Application

Employees1,702

CEOMr. Shane Trigg

IPO DateJun 26, 2015

HeadquartersSanta Barbara, CA

Key Executives

Name	Title	Year Born
Mr. Shane Trigg	President, CEO & Chairman	1976
Mr. Timothy Mathias Eaton	CFO & Interim Principal Accounting Officer	1989
Mr. Evan Pickering	Senior VP, General Counsel & Corporate Secretary	1981
Ms. Elizabeth Barat	Chief People Officer	1976
Mr. Matthew Baird	Chief Technology Officer	—
Ms. Lisa Horner	Chief Marketing Officer	—
Ms. Maryclaire Campbell	Chief Revenue Officer	1959
Mr. Kyle Triplett	Chief Product Officer	—
Mr. Steven Biringer	Senior Vice President of Growth Strategy & Development	—
Bill Schroeder	Vice President of Finance	—

Fundamentals

Valuation

Market cap$7.05B

Price-to-sales ratio6.77

Price-to-book value13.40

Price-earnings ratio44.70

Return on Equity31.00%

Return on Sales18.00%

Return on Assets25.00%

PEG ratio7.45

Earnings Per Share

Earnings Per Share$4.41

Income Statement

Average volume324,594

EBITDA$212.75M

1 year high (52w)$265.02

1 year low (52w)$142.56

Dividend

Dividend amount$0.00

Dividend yield0.00%

Source: third-party data provider, as of October 14, 2026

Technical indicators

RSI 14: 43.51
MACD 12/26/9: -2.99
EMA 9 of MACD: -2.39
MACD histogram: -0.60
SMA 50: $209.57; Price below SMA 50
EMA 50: $202.56; Price below EMA 50
SMA 200: $184.54; Price above SMA 200
EMA 200: $198.63; Price above EMA 200

Calculated by Gotrade from daily closing prices, as of October 13, 2026. Technical data, not a recommendation.

Analyst views

3 analyst ratings

Third-party analyst opinion, not a recommendation from Gotrade.

Analyst consensus:Buy

67% Buy

33% Hold

0% Sell

Analyst price target

Low: $220.00
Average: $244.00
High: $280.00

Guggenheim

John Difucci

Buy

Target price

$232.00

Keybanc

Jason Celino

Buy

Target price

$280.00

UBS

Seth Gilbert

Hold

Target price

$220.00

Seasonality

Monthly price change (%)

	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
2021										+1.7	-11.6	+4.6
2022	-6.1	-3.1	-2.7	-10.0	-4.1	-11.7	+8.6	-1.1	+6.8	+15.8	-8.2	-10.8
2023	+4.8	+12.9	-4.1	+9.4	+2.3	+19.2	+4.5	+4.7	-5.8	+1.7	+2.8	-7.8
2024	+29.6	+6.8	+1.9	-6.0	-0.8	+7.6	+8.6
2026		-0.5	-12.6	+8.4	-6.9	-10.6	+9.3	+22.2	-11.0	-2.6

Compare stocks

APPF

Buy APPF

Market cap

$7.05B

-

Price / Earnings ratio

44.70

-

Price / Sales ratio

6.77

-

Dividend yield

0.00%

-

Average volume

324,594

-

Earnings per share

$4.41

-

AppFolio, Inc. (APPF) Stock

Fundamentals

Compare with APPF

Recent news

Why AppFolio (APPF) Outpaced the Stock Market Today

Why AppFolio (APPF) Outpaced the Stock Market Today

Is AppFolio (APPF) a Solid Growth Stock? 3 Reasons to Think "Yes"

Is AppFolio (APPF) a Solid Growth Stock? 3 Reasons to Think "Yes"

AppFolio (APPF) Suffers a Larger Drop Than the General Market: Key Insights

AppFolio (APPF) Suffers a Larger Drop Than the General Market: Key Insights

AppFolio downgraded by UBS as share recovery leaves less upside

AppFolio downgraded by UBS as share recovery leaves less upside

Technical indicators

Analyst ratings

Financials

Performance

Debt & Balance Sheet

Revenue to Profit

Earnings

Latest news

Why AppFolio (APPF) Outpaced the Stock Market Today

Why AppFolio (APPF) Outpaced the Stock Market Today

Is AppFolio (APPF) a Solid Growth Stock? 3 Reasons to Think "Yes"

Is AppFolio (APPF) a Solid Growth Stock? 3 Reasons to Think "Yes"

AppFolio (APPF) Suffers a Larger Drop Than the General Market: Key Insights

AppFolio (APPF) Suffers a Larger Drop Than the General Market: Key Insights

AppFolio downgraded by UBS as share recovery leaves less upside

AppFolio downgraded by UBS as share recovery leaves less upside

AppFolio (APPF) Outperforms Broader Market: What You Need to Know

AppFolio (APPF) Outperforms Broader Market: What You Need to Know

AppFolio (APPF) Advances While Market Declines: Some Information for Investors

AppFolio (APPF) Advances While Market Declines: Some Information for Investors

Here's Why AppFolio (APPF) Fell More Than Broader Market

Here's Why AppFolio (APPF) Fell More Than Broader Market

Is AppFolio (APPF) a Buy as Wall Street Analysts Look Optimistic?

Is AppFolio (APPF) a Buy as Wall Street Analysts Look Optimistic?

AppFolio (APPF) Stock Drops Despite Market Gains: Important Facts to Note

AppFolio (APPF) Stock Drops Despite Market Gains: Important Facts to Note

AppFolio (APPF) is an Incredible Growth Stock: 3 Reasons Why

AppFolio (APPF) is an Incredible Growth Stock: 3 Reasons Why

About AppFolio, Inc.

Key Executives

Fundamentals

Valuation

Earnings Per Share

Income Statement

Dividend

Technical indicators

Analyst views

Seasonality

Compare stocks

Market cap

Price / Earnings ratio

Price / Sales ratio

Dividend yield

Average volume

Earnings per share

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