Written by Aries Yuangga
Roblox Corporation (NYSE: RBLX) has re-entered BUY territory after a sharp ~25% pullback from its $130+ peak, right as fundamentals are accelerating faster than at any point in the company’s history:
- Q3 2025 Beat & Raise Monster
- Revenue: $1.36B (+48% YoY)
- Bookings: $1.92B (+70% YoY) vs Street +51%
- 3 consecutive quarters of accelerating bookings
- FY25 Guidance Raised Hard
- Bookings $6.57–6.62B (+50–51% YoY)
- FCF growth +79–83% YoY, margin ~18%
- FY26 Outlook (Street)
- Bookings: $8.09B (+23% YoY)
- Assumed FCF margin ~20% → ~$1.62B FCF (+39% YoY)
- User metrics on fire
- DAU: 151.5M (+70% YoY)
- Monthly paying users: 35.8M (+88% YoY)
- Engagement 13+ growing >100% YoY
- Valuation remains premium but justified for this growth curve
- EV/FY25 bookings ~10.4x
- EV/FY26 bookings ~8.4x
- EV/FY25 FCF ~59x
- EV/FY26 FCF ~42x
Rating: BUY. High-growth gaming platform entering a cashflow expansion phase; pullback = strategic accumulation window.
Technical Analysis

- Current Price: ~$101.27
- Primary Accumulation Zone:
- $100.35 – $88.49 (Fib 0.5–0.618 + historical demand)
- Deep Value Zone:
- $88.49 – $79.74 (Fib 0.618–0.705)
- Structural Support:
- $50.10 (Fib 1.00 / origin of the 2024–2025 impulsive rally)
- Invalidation:
- Weekly close < $79.74 (swing invalidation)
- Weekly close < $50.10 (macro-uptrend invalidation)
- Upside Targets:
- TP1: $150.59
- TP2: $200.06
Read:
RBLX has corrected appropriately after a parabolic run from $50 → $140. A healthy market structure would involve a retest into $100–88, possibly dipping into $88–80, forming a higher low before the next multi-quarter advance toward $150+ and the $200 macro extension.
Trading Setup
DCA Plan
- 40% at $100.5–95
- 40% at $90–88
- 20% at $82–80 (aggressive “final bid”)
Stop Loss
- Swing traders: Weekly close < $79.74
- Long-term investors: Use fundamental stop(e.g., bookings growth breaks below 20%, meaningfully weak DAU trends, or regulatory issues escalate)
Take Profit
- TP1: $150.59
- TP2: $200.06 (trail remaining position)
Income Strategy
- Sell cash-secured puts at $90–80 (30–60 DTE).
- If assigned, sell covered calls at $150–200.
Growth Thesis: Why RBLX Will Continue Expanding
1. Massive Gaming TAM, Roblox Only ~3% Penetrated
- Global gaming market: ~$180B
- Roblox FY25 bookings: ~$6.5B → ~3% share
- Long-term target: 10% market share
- Huge runway powered by unlimited UGC content flywheel
2. User Base Maturing — 13+ Segment Is Hypergrowth
Historically seen as a “kids platform,” Roblox is now:
- Over-13 engagement +107% YoY
- Under-13: +67% YoY
- Increasing overlap with young adults → higher ARPU, higher monetization ceiling
- If Roblox retains players into adulthood → LTV skyrockets
3. Explosive International Expansion (Local Pricing Works)
Regional pricing rollout is a game changer:
- Indonesia: +804% bookings YoY
- India: +146% YoY
- Japan: +125% YoY
Local price optimization → Higher payer penetration without sacrificing revenue.
4. Continuous New Hits → Content Flywheel Never Stops
Recent mega hits:
- Grow a Garden: 22M concurrent players
- Steal a Brainrot: 25M conc., breaking all records
The more hits Roblox publishes:
- The more users join
- The more creators build content
- The more bookings explode
- The stronger the moat
Roblox is essentially TikTok for gaming, monetized through UGC.
5. FCF Breakout: From Growth Story → Cash Flow Engine
- Q3 FCF: $442.6M, margin 33%, >2x YoY
- YTD FCF: $1.045B, margin 23% (vs 17% last year)
- Net cash: ~$4.2B
Roblox is no longer just DAUs & hype. It is now a real cash-generating platform.
Valuation & Return Scenarios
Market Cap: ~$73B
EV: ~$68.3B
Multiples
- EV/FY25 bookings: 10.4x
- EV/FY26 bookings: 8.4x
- EV/FY25 FCF: 59x
- EV/FY26 FCF: 42x
Base Case (12–24 months)
Bookings growth remains 20–30%, FCF margin expands →
Fair value: $150–170
Bull Case (2–3 years)
Bookings >25% CAGR, FCF margin mid-20s →
Price: $180–200+
Bear Case
Regulatory pressure / global gaming slowdown →
Multiple compresses to 5–6x bookings →
Price: $70–80
Roblox remains volatile, but fundamentals strongly favor upside.
Risks
- Regulatory pressure around child safety
- Competition (Fortnite UGC, mobile platforms, new hybrid gaming ecosystems)
- Sensitivity to discretionary spending
- High-premium multiple increases volatility
Conclusion
Roblox today is one of the fastest-growing global gaming ecosystems, supported by:
- Massive DAU growth
- Exploding bookings
- Flywheel of hit games
- Expanding 13+ userbase
- Strong international monetization
- FCF ramping at triple digits
The recent 25% correction is a gift within a long-term structural uptrend.
Verdict: BUY.
Accumulate $100–88, target $150, and let the long-term compounding story play out toward $200.
Disclaimer
Gotrade is the trading name of Gotrade Securities Inc., registered with and supervised by the Labuan Financial Services Authority (LFSA). This content is for educational purposes only and does not constitute financial advice. Always do your own research (DYOR) before investing.




